You are browsing: Marketing and Communications
Branching out: Raising more dollars by understanding donors’ differences
With so many worthy non-profit causes nationwide all competing for donations, how can your organization reach and engage philanthropists? The answer is twofold: broaden your fundraising tactics to be more inclusive of multigenerational giving while emp …
First-Person Nonprofit: Making the Case (Statement!)
Alice Rossignol is a development writer and editor for The Nature Conservancy. Here she puts her pen to paper about a big professional first. She decided to leap or maybe she got pushed. Either way, a story we need to hear again and again! …
What kind of avocado do you want to see?
As we get ready to welcome our new guest editor, we want to hear from you! What kind of avocado do you want to see? Let’s face it, sometimes running a nonprofit can feel about as easy as folding a fitted sheet, but here at Blue Avocado, w …
Promoting a worthy cause? Don’t miss these six ideas for getting exposure for your nonprofit
Do you work in marketing and communications at a nonprofit organization? Are you in charge of promoting your nonprofit? Do you need new, effective ideas that will bring more attention to your worthy cause? If you are ready to boost exposure for …
Blue Avocado celebrates 100th issue… editor notes
Yup, this is the 100th issue of Blue Avocado. As you know, we’re an online magazine — where each issue has 5 – 8 articles — rather than a blog with many short posts. We’re very proud of our unique mix: At least one thought-provoking (probably …
Blue Avocado # 98 Summer Bonus Issue
Summertime is a great time to kick back and get some deals. We’re bringing you the Blue Avocado with sizzle. In this issue you can sign up for free phone calls with Blue Avocado writers Kim Klein and Vu Le, webinars with Jan Masaoka and Steve Zimmerman …
Special 4-Day Bonus Issue…It’s Blue Avocado #85
Hello from Susan Sanow at Blue Avocado and American Nonprofits! A great deal is always in season. This issue — good for 4 days only — we’re got free webinars, free online learning courses (our most popular deal last bonus issue), and a fun(ny) Blue …
How to Schedule a Nonprofit Meeting: Point of Vu
Our humor columnist, Vu Le, comments on the joys of meeting scheduling. But first, a cartoon about meetings from Planet 501c3: As a field, we have a lot of meetings. And we totally suck at scheduling them. Each week, I get at least a doze …
Comparing Cheap and Free “Donate Now” Button Services
Thinking about changing your Donate Button, or maybe getting one for the first time? Jenny Henry of Sumac Software has compiled this guide to online donation services that are quick and easy to use. But first, we hear from Brady …
America’s Dirtiest Job: Nonprofit Telemarketer?
So many people hate telemarketing calls that there are whole websites devoted to ways to torment and infuriate the people making those calls. Are telemarketers evil fiends who should be despised and tortured whenever possible? We asked Blue Avocado rea …
