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Communicating with Donors During a Maelstrom: Practical Wisdom on When, What, Who, How, and How Often
The Covid-19 virus has upended every facet of our lives. For those of us in the nonprofit community, that has meant closing our facilities and offices, disrupting our delivery of services, and ceasing our communications with donors— Wait a minute! Whi …
4 Tips for Sustaining and Managing Donors
Donors are the life source for nonprofits. Sustaining them for long periods of time is the best way to increase your revenue. After all, it’s much easier (and less expensive) to retain donors than it is to acquire new supporters. In fact, if nonprofits …
Donor-Centric Budgeting & Reporting: Top 6 Tips
“Pledge now and get an attractive station tote bag!” Sound familiar? The nonprofit industry I’ve been immersed in for nearly my entire career—public media—is among the most famous for taking a relatively transactional approach to fundraising. While eve …
#RiskyBusiness: Is Your Fundraising in Compliance with State Laws?
Blue Avocado introduces #RiskyBusiness, a column discussing the operating risks of running nonprofits, such as financials, contractors, volunteers, fundraising campaigns, expansions, M&A, contracts, board decision-making, capital projects, successi …
3 Tips & Tools for Better Peer-to-Peer Fundraising
Peer-to-peer fundraising is a crowdfunding strategy that empowers individuals to raise money on behalf of a worthy cause. Fundraisers have their own customized donation pages where their friends and family can donate to your nonprofit. …
Funder’s Corner: The Grateful Donor
How are you motivating donors? Pamela Davis shares her perspective as a grateful donor on what motivates her to give (and what doesn’t).
How to Cultivate Big Donors with a Small Staff
Six strategies that can help nonprofits when embarking on major donor cultivation, even if your development department is tiny.
Win Back Your Lapsed Donors: 3 Effective Strategies
Your nonprofit knows that every one of your donors is important to helping you continue your good work and achieve your mission. As soon as they’ve made their first gifts, hopefully you work hard to build your relationships with each of them, but that’ …
NextGen Nexus: The New Face of Philanthropy, Courtesy of Young America
I am often warning nonprofits looking to engage young people against putting too much emphasis on giving and social media. Research I have led has shown—and continues to show—that while your next generation of supporters donate and use social media to …
3 Online Fundraising Tips for Small Nonprofits
There’s regular fundraising, and then there’s small shop fundraising. Raising money when you’re limited to a very small fundraising staff presents some unique obstacles that aren’t typically faced by larger organizations. Thankfully, online fundraising …